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Chapter 1

    
   

Worksheets

  
     

Lesson 1.2
Lesson 1.3 & 1.4
   

Classroom Assignmnets
     

Marketing Mix Exercise
Commerical Analysis Tracking Sheet
Commercial Analysis Assignment
   

Classroom Resources
     

GeoDemographic Lifestyles
NASCAR Demographics
Professional Logos
College Logos
Lesson 1.1 PowerPoint
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Chapter 2

    
 

Worksheets

  
   

Lesson 2.1 & 2.2
Lesson 2.3
 

Classroom Assignmnets
   


 

Classroom Resources
   

NCAA PowerPoint

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Chapter 3

    
 

Worksheets

  
   

Lesson 3.2 & 3.3

 

Classroom Assignmnets
   

Team History Project
 

Classroom Resources
   

Chapter 3.1 Notes

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Chapter 4

    
 

Worksheets

  
   

Lesson 4.1 & 4.2
 

Classroom Assignmnets
   


 

Classroom Resources
   

Lesson 4.1 Notes
Promotion Notes
Endorsement Notes
Fans

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Chapter 5

    
 

Worksheets

  
   

Lesson 5.2
Lesson 5.3
 

Classroom Assignmnets
   

DeKalb X Games
 

Classroom Resources
   


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Chapter 6

    
 

Worksheets

  
   

Lesson 6.1- 6.3
 

Classroom Assignmnets
   


 

Classroom Resources
   


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Chapter 7

    
 

Worksheets

  
   

Lesson 7 Worksheet
 

Classroom Assignmnets
   


 

Classroom Resources
   

Chapter 7 Outline

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Chapter 8

    
 

Worksheets

  
   

Lesson 8 Worksheet
 

Classroom Assignmnets
   


 

Classroom Resources
   

Chapter 8 Notes

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Chapter 9

    
 

Worksheets

  
   


 

Classroom Assignmnets
   

Chapter 9 Student Presentation Assignment
 

Classroom Resources
   

Chapter 9 Notes

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Chapter 10

    
 

Worksheets

  
   


 

Classroom Assignmnets
   

Chapter 10 Students Presentation Assignment
 

Classroom Resources
   

Chapter 10 Notes

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Chapter 11

    
 

Worksheets

  
   


 

Classroom Assignmnets
   

Wilson Jack Worksheet
 

Classroom Resources
   


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Chapter 12

    
 

Worksheets

  
   

Chapter 12 Worksheet
 

Classroom Assignmnets
   


 

Classroom Resources
   


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Advertising

    
 

Worksheets

  
   


 

Classroom Assignmnets
   

Ad Tag Lines
Print Ad Analysis
 

Classroom Resources
   

Forms of Advertising PowerPoint
Developing Print Ad PowerPoint

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